Japanese brown goods giant Sony said it intends to make its TV and games businesses profitable by the end of this financial year, which closes on March 31, 2009.

In terms of TV, this means cutting costs while at the same time investing in the business to allow the company to reach its goal of being the world's number one player in LCD TVs by the end of the 2010 financial year.

It expects profitability in the games sector to improve because of hardware cost reductions and an enhanced line-up of software titles and download services for PlayStation 3.

Sony is to invest Yen 1.8 trillion (around £8.6 billion) over the next three years to maintain leadership in its "trillion Yen businesses" (LCD TVs, digital imaging, game and mobile phones) and work on building up its PC, Blu-ray disc-related products and component/semiconductor operations so that they, too, will be fit to join the "trillion Yen" club by 2010.